Sr. Brand Manager
Develop and implement strategies and plans that allow the fulfillment of the financial objectives of the product category, as well as start the development of new products and line extensions, permanently seeking new business opportunities in the categories under its responsibility.
Knowledge and requirements:
• Degree in Marketing, Business Administration, Economics, Industrial Engineering or related areas
• Master's or Postgraduate degree in areas related to the position (important)
• Mastery of key Marketing competencies
• Ability to influence and supervise staff
• Budget management
• English Language Proficiency
Experience
• Five to eight (5 to 8) years of experience in brand building and Marketing strategies
• Previous experience in the beverage category, preferable
• Experience in Digital Marketing and Project management
Marketing Competencies
• Integrated Strategic Planning
• Digital marketing
• Measurement, Analysis and Interpretation
• Thinking based on deep understanding of the consumer "Insightful Thinking"
• Product Innovation Management
• Project Management
• Narrative (Storytelling)
• Creative thinking
• Agency Management
