Intellectual Property and Marketing Manager

Job Type : Direct

Hours : Full Time

Required Years of Experience : � Minimum of five years of experience in a related field.

Required Education : � Bachelor�s degree in the field of engineering or science.

Travel : No

Relocation : No

Job Description :

This position will also be responsible for managing intellectual property assets. This includes maintaining a portfolio of current patents, examining existing patents and protections, expanding, and updating policies, investigating infringements on patents, and ensuring the protection of the company’s intellectual property, copyrights, and trademarks. Responsibilities also include spearheading all marketing efforts, to include coordinating and developing marketing policies, programs, and campaigns to promote marketing and brand awareness.

Required Qualifications :

Intellectual Property Focus:

· Provide the company with enhanced information on patent issues.

· Oversees research on development in IP and patent law.

· Oversee the preparation of document filing and processing of patents.

· Identify and manage IP risks to our business, collaboration with others including outside IP attorneys as necessary.

· Manage intellectual property and trademark activities to differentiate the company from the competitors.

Marketing Focus:

· Composes, develops, evaluates, and conducts training on marketing activities, strategies, and policies.

· Collaborates, participates in, and coordinates promotional activities or trade shows.

· Negotiates contracts for services needed to execute a marketing strategy.

· Manages CW Cable’s web site, updates, modifications.

· Reviews and manages website analytics to optimize performance, SEO, etc.

· Manages CW Cable’s digital and social media (Linked In, etc.).

· Manages digital and printed materials (spec sheets / literature / imagery / Fliers, etc.)

· Creates and collaborates on marketing initiatives and campaigns (social, white papers, technical pieces, imagery, etc.)