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Marketing Specialist

Job Type : Direct
Hours : Full Time
Travel : No
Relocation : No
Job Industry : Art - Photography - Journalism
Job Category : Advertising/Marketing/Public Relations

Job Description :


  •  Planning, development and execution of digital programs and campaigns, including online advertising, web site strategy and social media management.

  • Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, brochures etc.

  • Leading ongoing management of digital touch points, including linkactiv.com, social networking landing pages etc.

  • Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules.

  • Owning and maintaining site analytics, metrics, and campaign reporting.

  • In depth knowledge of SEO and AdWords programs.

  • Keeps promotional materials ready.

  • Supports sales staff by providing digital sales data trend, market trends, power point presentations.

  • Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.


 


Required Qualifications :


  • Bachelor’s degree or diploma in Graphics or Marketing, Business, Communications or other related field, and two to four years related experience.

  • Demonstrated background in digital advertising, content management, creative writing, advertising concepting.

  • Advanced skills in Microsoft PowerPoint, Excel, and Word; Office 365/Skype; and basic skills or knowledge of Photoshop, Illustrator and InDesign.

  • Fully Bilingual


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